Best Of Creatives

For Burger King and Ogury, I designed a mobile interstitial that immediately grabs the attention of French-speaking users. By playing with the brand’s iconic logo, each tap triggers a rotation effect, turning the product carousel into a 'roulette'-style game. Each featured sandwich appears alongside a character representing potential customers, creating a direct and playful connection between the product and its audience. This engaging, interactive format invites users to explore Burger King’s range in a dynamic way, reinforcing brand identity with every interaction.

For Miss Dior, I crafted for Ogury a mobile experience that invites users to a subtle and poetic discovery of the new spot featuring Natalie Portman. A vertical swipe gently scatters the virtual flowers symbolizing the fragrance, gradually revealing the video in the background. This design plays with frustration and mystery, encouraging user engagement to uncover the hidden teaser. Each flower, uniquely generated with AI tools, adds a distinct and immersive touch, enhancing Miss Dior's elegant and refined world.

For the launch of the Jeep Avenger, I designed for Ogury an immersive mobile format featuring a sequential color-picker. As users explore the vehicle’s color options, they’re transported to distinct landscapes, each matched with a specific shade to showcase the versatility of this all-terrain model. I envisioned and crafted each scene individually, then seamlessly combined them into a single image using inpainting and outpainting techniques for smooth transitions. This interactive experience highlights the adaptability of the Jeep Avenger across diverse environments.

For the launch of a new Pepsi drink in the United States, I crafted for Ogury a dynamic mobile ad that alternates between two color themes in a rhythmic visual loop. By blending fast and slow movements with smooth interpolations, I created an animation that immediately grabs attention. An illustrated character clings to the call-to-action, enhancing engagement and inviting interaction. This format offers a striking visual experience, designed to capture attention and amplify the campaign’s impact.

For Kenzo and Ogury, I crafted an interactive mobile experience allowing users to swipe through different parts of an outfit to explore the brand’s clothing in situ. This format invites users to create personalized combinations, mixing pieces from the collection to assemble complete looks. A meticulous effort in masking and positioning ensures the seamless illusion of a dressed character, sparking curiosity and engagement. This playful, immersive concept encourages users to dynamically and creatively explore Kenzo’s world.

For WhatsApp, I created a vector animation in Lottie, based on a scenario provided by Meta, to highlight the Chat Lock feature. This option provides enhanced security for protected conversations, offering users peace of mind. The sequence starts with an autoplay teaser, designed to pique curiosity. A vertical swipe then engages the user, gradually revealing all the features in a smooth and intuitive way. This interactive format combines visual impact with engagement, showcasing WhatsApp’s commitment to privacy.